Author

Books by Rob Fitzpatrick

Rob Fitzpatrick is a serial entrepreneur and startup coach who has founded several software companies, including Habit (an iOS app) and UseFaber. He spent years working in the YC-adjacent startup ecosystem before writing The Mom Test in 2013 as a self-published guide to customer interviews. He later co-founded Founder Centric, an entrepreneurship education program that has trained thousands of startup founders across Europe. His work is notable for being grounded in the uncomfortable realities of early-stage product development rather than idealized frameworks.