What it argues
Managing is Harold Geneen's account of the principles that governed his twenty-year tenure as CEO of ITT, which he transformed from a modest international telephone company into one of the largest conglomerates in the world. Geneen ran ITT from 1959 to 1977, growing revenues from $765 million to $17 billion through a combination of aggressive acquisition, strict financial controls, and a management culture built on what he called "unshakeable facts."
Geneen's central distinction is between facts as managers wish they were, facts as they appear to be, and facts as they actually are. Most organizational failure, in his view, comes from people working with the first or second category while believing they have the third. His solution was the monthly management meeting in Brussels where all ITT division heads and their staffs would assemble for extended sessions — sometimes days — in which every business was reviewed against its numbers with Geneen himself asking questions until he was satisfied the reported facts matched reality. The meetings were legendary for their intensity and for Geneen's refusal to accept hedged answers.
What it gets right
- 1.
The most important task of a manager is getting the facts — not the comfortable version, not the polished version, but the actual situation as it exists. Most organizations systematically obscure this.
- 2.
Bad news should travel faster than good news. A culture where managers delay reporting problems until they have solutions is a culture where problems compound before leadership knows they exist.
- 3.
Numbers are a language for facts but not facts themselves. Geneen insisted on understanding the business behind the numbers rather than managing the numbers directly.
What it covers
Who wrote it
Harold Geneen served as president and CEO of International Telephone and Telegraph Corporation from 1959 to 1977, presiding over one of the most aggressive expansion programs in American corporate history. Under his leadership ITT grew from roughly three hundred companies to over three hundred fifty and became a symbol of the diversified conglomerate model. After leaving the CEO role he remained on ITT's board and continued advising businesses. Managing, published in 1984, was co-authored with Alvin Moscow and remains the most complete record of his management philosophy.