Business · Similar reads

Books like Hacking Growth

The best books like Hacking Growth are Traction: How Any Startup Can Achieve Explosive Customer Growth, Product-Led Growth, and Crossing the Chasm. Hacking Growth by Sean Ellis and Morgan Brown is about growth, marketing, startups. If that's what drew you in, here are 12 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.

  1. Traction: How Any Startup Can Achieve Explosive Customer Growth
    Traction: How Any Startup Can Achieve Explosive Customer Growth

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    Traction: How Any Startup Can Achieve Explosive Customer Growth

    Gabriel Weinberg and Justin Mares · Business

    Traction is Gabriel Weinberg and Justin Mares's systematic guide to customer acquisition for startups.

    Shares growth and marketing with Hacking Growth.

    Read the summary →
  2. Product-Led Growth
    Product-Led Growth

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    Product-Led Growth

    Wes Bush · Business

    Product-Led Growth is Wes Bush's guide to a go-to-market strategy in which the product itself is the primary vehicle for customer acquisition, conversion, and expansion — rather than sales and marketing teams that generate leads and hand them to the product.

    Shares growth and marketing with Hacking Growth.

    Read the summary →
  3. Crossing the Chasm
    Crossing the Chasm

    03

    Crossing the Chasm

    Geoffrey A. Moore · Business

    Crossing the Chasm is Geoffrey Moore's analysis of why so many technology companies succeed with early adopters and then stall before reaching mainstream customers.

    Shares marketing and startups with Hacking Growth.

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  1. Contagious: Why Things Catch On
    Contagious: Why Things Catch On

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    Contagious: Why Things Catch On

    Jonah Berger · Business

    Contagious is Jonah Berger's analysis of why certain products, ideas, and stories spread through word of mouth while others, equally good or better, remain obscure.

    Both dig into marketing.

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  2. The Lean Startup
    The Lean Startup

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    The Lean Startup

    Eric Ries · Business

    The Lean Startup is Eric Ries's argument that the biggest cause of startup failure is not building the wrong product — it's spending months or years building something before finding out whether anyone wants it.

    A kindred business read.

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  3. Growth Hacker Marketing
    Growth Hacker Marketing

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    Growth Hacker Marketing

    Ryan Holiday · Business

    Growth Hacker Marketing is Ryan Holiday's short, accessible introduction to a marketing philosophy that emerged from Silicon Valley startups in the early 2010s.

    Shares growth and marketing with Hacking Growth.

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  4. The Cold Start Problem
    The Cold Start Problem

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    The Cold Start Problem

    Andrew Chen · Business

    The Cold Start Problem is Andrew Chen's framework for understanding network effects — the phenomenon where products become more valuable as more people use them — and the specific challenge every such product faces at launch: it has no network, and no value, until it does.

    Shares growth and startups with Hacking Growth.

    Read the summary →
  5. Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies
    Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

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    Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

    Reid Hoffman and Chris Yeh · Business

    Blitzscaling is Reid Hoffman's argument that certain markets — primarily those with strong network effects and winner-take-most dynamics — reward companies that prioritize speed of growth over efficiency, even at the cost of significant operational risk.

    Shares growth and startups with Hacking Growth.

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  6. Category Creation: How to Build a Brand That Customers, Employees, and Investors Will Love
    Category Creation: How to Build a Brand That Customers, Employees, and Investors Will Love

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    Category Creation: How to Build a Brand That Customers, Employees, and Investors Will Love

    Anthony Kennada · Business

    Category Creation is Anthony Kennada's account of how Gainsight, where he served as chief marketing officer, built the customer success management category from scratch — and the broader argument that this approach to marketing, creating a new market category rather than competing within an existing one, produces compounding advantages that conventional brand-building rarely matches.

    Shares growth and marketing with Hacking Growth.

    Read the summary →
  7. Competing Against Luck
    Competing Against Luck

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    Competing Against Luck

    Clayton M. Christensen · Business

    Competing Against Luck is Clayton Christensen's most complete development of the Jobs to Be Done framework, which he introduced briefly in The Innovator's Solution.

    Shares marketing and product strategy with Hacking Growth.

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  8. Obviously Awesome
    Obviously Awesome

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    Obviously Awesome

    April Dunford · Business

    Obviously Awesome is April Dunford's practical guide to product positioning — the often misunderstood discipline of defining where your product fits in the competitive landscape so that the right customers immediately understand its value.

    Shares marketing and startups with Hacking Growth.

    Read the summary →
  9. All Marketers Are Liars
    All Marketers Are Liars

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    All Marketers Are Liars

    Seth Godin · Business

    All Marketers Are Liars — later republished as All Marketers Tell Stories — is Seth Godin's argument that successful marketing is not about facts or features but about stories that confirm what consumers already believe about the world.

    Both dig into marketing.

    Read the summary →

Books like Hacking Growth: quick answers

What are the best books like Hacking Growth?

The best books like Hacking Growth by Sean Ellis and Morgan Brown are Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares, Product-Led Growth by Wes Bush, Crossing the Chasm by Geoffrey A. Moore, Contagious: Why Things Catch On by Jonah Berger, The Lean Startup by Eric Ries, plus 7 more below. Each was chosen for themes it shares with Hacking Growth, such as growth, marketing, startups.

What should I read after Hacking Growth?

A natural next read after Hacking Growth is Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares. Shares growth and marketing with Hacking Growth. Other strong choices are Product-Led Growth by Wes Bush, Crossing the Chasm by Geoffrey A. Moore, Contagious: Why Things Catch On by Jonah Berger.

What books are similar to Hacking Growth by Sean Ellis and Morgan Brown?

Hacking Growth centers on growth, marketing, startups. Books with a similar feel include Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares, Product-Led Growth by Wes Bush, Crossing the Chasm by Geoffrey A. Moore, Contagious: Why Things Catch On by Jonah Berger, The Lean Startup by Eric Ries, Growth Hacker Marketing by Ryan Holiday — all free to read and chat with on Superbook.

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