Business · Similar reads
Books like Positioning: The Battle for Your Mind
The best books like Positioning: The Battle for Your Mind are The 22 Immutable Laws of Marketing, This Is Marketing: You Can't Be Seen Until You Learn to See, and Influence: The Psychology of Persuasion. Positioning: The Battle for Your Mind by Al Ries and Jack Trout is about brand positioning, perception, marketing strategy. If that's what drew you in, here are 12 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.
- The 22 Immutable Laws of Marketing
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The 22 Immutable Laws of Marketing
Al Ries and Jack Trout · Business
Al Ries and Jack Trout published this slim, blunt book in 1993 as a corrective to the marketing industry's habit of ignoring how markets actually behave.
Shares brand positioning and perception with Positioning: The Battle for Your Mind.
Read the summary → - This Is Marketing: You Can't Be Seen Until You Learn to See
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This Is Marketing: You Can't Be Seen Until You Learn to See
Seth Godin · Business
This Is Marketing is Seth Godin's most comprehensive statement of what marketing is and isn't.
A kindred business read.
Read the summary → - Influence: The Psychology of Persuasion
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Influence: The Psychology of Persuasion
Robert B. Cialdini · Psychology
Influence is Robert Cialdini's account of why people say yes, and how that agreement is manufactured.
A kindred business read.
Read the summary →
- Contagious: Why Things Catch On
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Contagious: Why Things Catch On
Jonah Berger · Business
Contagious is Jonah Berger's analysis of why certain products, ideas, and stories spread through word of mouth while others, equally good or better, remain obscure.
A kindred business read.
Read the summary → - Blue Ocean Strategy
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W. Chan Kim and Renée Mauborgne · Business
Blue Ocean Strategy is Kim and Mauborgne's case that the most successful companies don't compete in existing markets by beating rivals at their own game — they create new market spaces where competition is irrelevant.
Both dig into competition.
Read the summary → - Understanding Media
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Marshall McLuhan · Philosophy
Understanding Media, published in 1964, is Marshall McLuhan's most developed work and the book that made "the medium is the message" a catchphrase of the twentieth century.
Shares perception and communication with Positioning: The Battle for Your Mind.
Read the summary → - A World Without Email
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Cal Newport · Business
A World Without Email is Cal Newport's most targeted critique of modern knowledge work culture.
Both dig into communication.
Read the summary → - Co-Active Coaching
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Henry Kimsey-House, Karen Kimsey-House, Phillip Sandahl, and Laura Whitworth · Business
Co-Active Coaching presents the model developed at the Coaches Training Institute (CTI), which has trained more professional coaches than any other organization in the world.
Both dig into communication.
Read the summary → - Competitive Strategy
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Michael E. Porter · Business
Competitive Strategy is Michael Porter's foundational framework for analyzing industries and developing competitive strategy.
Both dig into competition.
Read the summary → - Crucial Accountability
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Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler · Business
Crucial Accountability is the sequel to Crucial Conversations, narrowing its focus from high-stakes dialogue to one specific problem: what to do when someone fails to meet an expectation.
Both dig into communication.
Read the summary → - Death by Meeting
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Patrick Lencioni · Business
Death by Meeting is Patrick Lencioni's diagnosis of one of the most universal corporate dysfunctions: meetings that are simultaneously painful and pointless.
Both dig into communication.
Read the summary → - Designing Brand Identity
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Alina Wheeler · Business
Alina Wheeler's Designing Brand Identity, first published in 2003 and revised through multiple editions, is the standard reference text for brand practitioners — designers, strategists, marketing directors, and brand managers who need a shared vocabulary and a working framework for the process.
Both dig into communication.
Read the summary →
Books like Positioning: The Battle for Your Mind: quick answers
What are the best books like Positioning: The Battle for Your Mind?
The best books like Positioning: The Battle for Your Mind by Al Ries and Jack Trout are The 22 Immutable Laws of Marketing by Al Ries and Jack Trout, This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin, Influence: The Psychology of Persuasion by Robert B. Cialdini, Contagious: Why Things Catch On by Jonah Berger, Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, plus 7 more below. Each was chosen for themes it shares with Positioning: The Battle for Your Mind, such as brand positioning, perception, marketing strategy.
What should I read after Positioning: The Battle for Your Mind?
A natural next read after Positioning: The Battle for Your Mind is The 22 Immutable Laws of Marketing by Al Ries and Jack Trout. Shares brand positioning and perception with Positioning: The Battle for Your Mind. Other strong choices are This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin, Influence: The Psychology of Persuasion by Robert B. Cialdini, Contagious: Why Things Catch On by Jonah Berger.
What books are similar to Positioning: The Battle for Your Mind by Al Ries and Jack Trout?
Positioning: The Battle for Your Mind centers on brand positioning, perception, marketing strategy. Books with a similar feel include The 22 Immutable Laws of Marketing by Al Ries and Jack Trout, This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin, Influence: The Psychology of Persuasion by Robert B. Cialdini, Contagious: Why Things Catch On by Jonah Berger, Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, Understanding Media by Marshall McLuhan — all free to read and chat with on Superbook.
