Business · Similar reads

Books like Traction: How Any Startup Can Achieve Explosive Customer Growth

Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares is about marketing, startups, growth. If that's what drew you in, here are 6 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.

  1. Hacking Growth
    Hacking Growth

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    Hacking Growth

    Sean Ellis and Morgan Brown · Business

    Hacking Growth is Sean Ellis and Morgan Brown's guide to building a growth function — an organizationally distinct, cross-functional team focused on finding and exploiting opportunities to accelerate customer acquisition, retention, and revenue.

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  2. Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies
    Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

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    Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

    Reid Hoffman and Chris Yeh · Business

    Blitzscaling is Reid Hoffman's argument that certain markets — primarily those with strong network effects and winner-take-most dynamics — reward companies that prioritize speed of growth over efficiency, even at the cost of significant operational risk.

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  3. Predictable Revenue
    Predictable Revenue

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    Predictable Revenue

    Aaron Ross and Marylou Tyler · Business

    Predictable Revenue is Aaron Ross's account of the outbound sales system he built at Salesforce that generated over $100 million in recurring revenue.

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  4. Contagious: Why Things Catch On
    Contagious: Why Things Catch On

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    Contagious: Why Things Catch On

    Jonah Berger · Business

    Contagious is Jonah Berger's analysis of why certain products, ideas, and stories spread through word of mouth while others, equally good or better, remain obscure.

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  5. This Is Marketing: You Can't Be Seen Until You Learn to See
    This Is Marketing: You Can't Be Seen Until You Learn to See

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    This Is Marketing: You Can't Be Seen Until You Learn to See

    Seth Godin · Business

    This Is Marketing is Seth Godin's most comprehensive statement of what marketing is and isn't.

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  6. 100 Baggers: Stocks That Return 100-to-1 and How to Find Them
    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

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    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

    Christopher Mayer · Business

    Christopher Mayer built this book on research conducted earlier by Thomas Phelps, whose 1972 book 100 to 1 in the Stock Market studied stocks that returned one hundred times their purchase price.

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