Business · Similar reads

Books like Don't Make Me Think

The best books like Don't Make Me Think are Hooked: How to Build Habit-Forming Products, The Mom Test, and Inspired: How to Create Tech Products Customers Love. Don't Make Me Think by Steve Krug is about usability, web design, user behavior. If that's what drew you in, here are 12 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.

  1. Hooked: How to Build Habit-Forming Products
    Hooked: How to Build Habit-Forming Products

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    Hooked: How to Build Habit-Forming Products

    Nir Eyal · Business

    Hooked is Nir Eyal's framework for designing products that people return to without external prompting.

    A kindred business read.

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  2. The Mom Test
    The Mom Test

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    The Mom Test

    Rob Fitzpatrick · Business

    The Mom Test is Rob Fitzpatrick's short guide to customer development interviews — the conversations founders and product teams have with potential customers before building something.

    A kindred business read.

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  3. Inspired: How to Create Tech Products Customers Love
    Inspired: How to Create Tech Products Customers Love

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    Inspired: How to Create Tech Products Customers Love

    Marty Cagan · Business

    Inspired is Marty Cagan's guide to how the best technology companies build products that customers actually want.

    A kindred business read.

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  4. Continuous Discovery Habits
    Continuous Discovery Habits

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    Continuous Discovery Habits

    Teresa Torres · Business

    Continuous Discovery Habits is Teresa Torres's practical guide to making product discovery a sustainable, weekly team practice rather than a periodic research event.

    A kindred business read.

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  5. The Design of Everyday Things
    The Design of Everyday Things

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    The Design of Everyday Things

    Donald Norman · Psychology

    The Design of Everyday Things began as The Psychology of Everyday Things when first published in 1988, and Donald Norman revised it substantially for a 2013 edition that updated the examples for a digital age.

    Both dig into usability.

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  6. 100 Baggers: Stocks That Return 100-to-1 and How to Find Them
    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

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    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

    Christopher Mayer · Business

    Christopher Mayer built this book on research conducted earlier by Thomas Phelps, whose 1972 book 100 to 1 in the Stock Market studied stocks that returned one hundred times their purchase price.

    A kindred business read.

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  7. 7 Powers: The Foundations of Business Strategy
    7 Powers: The Foundations of Business Strategy

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    7 Powers: The Foundations of Business Strategy

    Hamilton Helmer · Business

    7 Powers is Hamilton Helmer's attempt to distill the full landscape of business strategy into a single rigorous framework.

    A kindred business read.

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  8. A World Without Email
    A World Without Email

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    A World Without Email

    Cal Newport · Business

    A World Without Email is Cal Newport's most targeted critique of modern knowledge work culture.

    A kindred business read.

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  9. Accelerate
    Accelerate

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    Accelerate

    Nicole Forsgren, Jez Humble, and Gene Kim · Business

    Accelerate is the research-backed account of what actually makes software delivery teams fast without sacrificing stability.

    A kindred business read.

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  10. AI Superpowers
    AI Superpowers

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    AI Superpowers

    Kai-Fu Lee · Business

    AI Superpowers is Kai-Fu Lee's argument that the geopolitical competition to lead in artificial intelligence is primarily a two-country race between the United States and China, and that the outcome will reshape the global economy in ways most people haven't started to reckon with.

    A kindred business read.

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  11. All Marketers Are Liars
    All Marketers Are Liars

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    All Marketers Are Liars

    Seth Godin · Business

    All Marketers Are Liars — later republished as All Marketers Tell Stories — is Seth Godin's argument that successful marketing is not about facts or features but about stories that confirm what consumers already believe about the world.

    A kindred business read.

    Read the summary →
  12. Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity
    Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity

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    Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity

    Frank Slootman · Business

    Amp It Up is Frank Slootman's account of how he approaches leading organizations through rapid growth.

    A kindred business read.

    Read the summary →

Books like Don't Make Me Think: quick answers

What are the best books like Don't Make Me Think?

The best books like Don't Make Me Think by Steve Krug are Hooked: How to Build Habit-Forming Products by Nir Eyal, The Mom Test by Rob Fitzpatrick, Inspired: How to Create Tech Products Customers Love by Marty Cagan, Continuous Discovery Habits by Teresa Torres, The Design of Everyday Things by Donald Norman, plus 7 more below. Each was chosen for themes it shares with Don't Make Me Think, such as usability, web design, user behavior.

What should I read after Don't Make Me Think?

A natural next read after Don't Make Me Think is Hooked: How to Build Habit-Forming Products by Nir Eyal. A kindred business read. Other strong choices are The Mom Test by Rob Fitzpatrick, Inspired: How to Create Tech Products Customers Love by Marty Cagan, Continuous Discovery Habits by Teresa Torres.

What books are similar to Don't Make Me Think by Steve Krug?

Don't Make Me Think centers on usability, web design, user behavior. Books with a similar feel include Hooked: How to Build Habit-Forming Products by Nir Eyal, The Mom Test by Rob Fitzpatrick, Inspired: How to Create Tech Products Customers Love by Marty Cagan, Continuous Discovery Habits by Teresa Torres, The Design of Everyday Things by Donald Norman, 100 Baggers: Stocks That Return 100-to-1 and How to Find Them by Christopher Mayer — all free to read and chat with on Superbook.

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