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Books on Social influence

Every book on Superbook that explores social influence, with full summaries and discussion questions.

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2 books
Contagious: Why Things Catch On
Contagious: Why Things Catch On

Contagious: Why Things Catch On

Jonah Berger
Influence: The Psychology of Persuasion
Influence: The Psychology of Persuasion

Influence: The Psychology of Persuasion

Robert B. Cialdini

Related themes

Behavioral psychology Compliance Consumer behavior Decision-making Marketing Persuasion Viral growth Word of mouth
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