Business · Similar reads

Books like The Conversion Code

The Conversion Code by Chris Smith is about sales, lead generation, digital marketing. If that's what drew you in, here are 6 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.

  1. Never Split the Difference
    Never Split the Difference

    01

    Never Split the Difference

    Chris Voss · Business

    Never Split the Difference is Chris Voss's argument that the rational, compromise-based negotiation frameworks taught in business schools miss something fundamental about how people actually make decisions.

    Read the summary →
  2. Influence: The Psychology of Persuasion
    Influence: The Psychology of Persuasion

    02

    Influence: The Psychology of Persuasion

    Robert B. Cialdini · Psychology

    Influence is Robert Cialdini's account of why people say yes, and how that agreement is manufactured.

    Read the summary →
  3. Traction: Get a Grip on Your Business
    Traction: Get a Grip on Your Business

    03

    Traction: Get a Grip on Your Business

    Gino Wickman · Business

    Traction introduces the Entrepreneurial Operating System, a practical framework for running a small to mid-sized business with more clarity, accountability, and traction.

    Read the summary →
  4. The New Rules of Marketing and PR
    The New Rules of Marketing and PR

    04

    The New Rules of Marketing and PR

    David Meerman Scott · Business

    David Meerman Scott first published this book in 2007, when the idea that companies could speak directly to buyers without going through journalists or media buyers was still genuinely new.

    Read the summary →
  5. 100 Baggers: Stocks That Return 100-to-1 and How to Find Them
    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

    05

    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

    Christopher Mayer · Business

    Christopher Mayer built this book on research conducted earlier by Thomas Phelps, whose 1972 book 100 to 1 in the Stock Market studied stocks that returned one hundred times their purchase price.

    Read the summary →
  6. 7 Powers: The Foundations of Business Strategy
    7 Powers: The Foundations of Business Strategy

    06

    7 Powers: The Foundations of Business Strategy

    Hamilton Helmer · Business

    7 Powers is Hamilton Helmer's attempt to distill the full landscape of business strategy into a single rigorous framework.

    Read the summary →

Chat with The Conversion Code

Ask questions. Adapt it to your life. Get answers based on your goals.

Download on the App Store