Business · Similar reads
Books like The New Rules of Marketing and PR
The New Rules of Marketing and PR by David Meerman Scott is about content marketing, digital strategy, public relations. If that's what drew you in, here are 6 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.
- This Is Marketing: You Can't Be Seen Until You Learn to See
01
This Is Marketing: You Can't Be Seen Until You Learn to See
Seth Godin · Business
This Is Marketing is Seth Godin's most comprehensive statement of what marketing is and isn't.
Read the summary → - Contagious: Why Things Catch On
02
Contagious: Why Things Catch On
Jonah Berger · Business
Contagious is Jonah Berger's analysis of why certain products, ideas, and stories spread through word of mouth while others, equally good or better, remain obscure.
Read the summary → - The 22 Immutable Laws of Marketing
03
The 22 Immutable Laws of Marketing
Al Ries and Jack Trout · Business
Al Ries and Jack Trout published this slim, blunt book in 1993 as a corrective to the marketing industry's habit of ignoring how markets actually behave.
Read the summary → - Building a StoryBrand
04
Donald Miller · Business
Building a StoryBrand is Donald Miller's argument that most companies fail at marketing because they communicate from the wrong perspective.
Read the summary → - Traction: Get a Grip on Your Business
05
Traction: Get a Grip on Your Business
Gino Wickman · Business
Traction introduces the Entrepreneurial Operating System, a practical framework for running a small to mid-sized business with more clarity, accountability, and traction.
Read the summary → - 100 Baggers: Stocks That Return 100-to-1 and How to Find Them
06
100 Baggers: Stocks That Return 100-to-1 and How to Find Them
Christopher Mayer · Business
Christopher Mayer built this book on research conducted earlier by Thomas Phelps, whose 1972 book 100 to 1 in the Stock Market studied stocks that returned one hundred times their purchase price.
Read the summary →
