Business · Similar reads

Books like The Jobs To Be Done Playbook

The Jobs To Be Done Playbook by Jim Kalbach is about customer research, product development, innovation. If that's what drew you in, here are 6 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.

  1. Competing Against Luck
    Competing Against Luck

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    Competing Against Luck

    Clayton M. Christensen · Business

    Competing Against Luck is Clayton Christensen's most complete development of the Jobs to Be Done framework, which he introduced briefly in The Innovator's Solution.

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  2. Contagious: Why Things Catch On
    Contagious: Why Things Catch On

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    Contagious: Why Things Catch On

    Jonah Berger · Business

    Contagious is Jonah Berger's analysis of why certain products, ideas, and stories spread through word of mouth while others, equally good or better, remain obscure.

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  3. This Is Marketing: You Can't Be Seen Until You Learn to See
    This Is Marketing: You Can't Be Seen Until You Learn to See

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    This Is Marketing: You Can't Be Seen Until You Learn to See

    Seth Godin · Business

    This Is Marketing is Seth Godin's most comprehensive statement of what marketing is and isn't.

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  4. Blue Ocean Strategy
    Blue Ocean Strategy

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    Blue Ocean Strategy

    W. Chan Kim and Renée Mauborgne · Business

    Blue Ocean Strategy is Kim and Mauborgne's case that the most successful companies don't compete in existing markets by beating rivals at their own game — they create new market spaces where competition is irrelevant.

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  5. 100 Baggers: Stocks That Return 100-to-1 and How to Find Them
    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

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    100 Baggers: Stocks That Return 100-to-1 and How to Find Them

    Christopher Mayer · Business

    Christopher Mayer built this book on research conducted earlier by Thomas Phelps, whose 1972 book 100 to 1 in the Stock Market studied stocks that returned one hundred times their purchase price.

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  6. 7 Powers: The Foundations of Business Strategy
    7 Powers: The Foundations of Business Strategy

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    7 Powers: The Foundations of Business Strategy

    Hamilton Helmer · Business

    7 Powers is Hamilton Helmer's attempt to distill the full landscape of business strategy into a single rigorous framework.

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