Business · Similar reads
Books like Purple Cow: Transform Your Business by Being Remarkable
The best books like Purple Cow: Transform Your Business by Being Remarkable are This Is Marketing: You Can't Be Seen Until You Learn to See, Contagious: Why Things Catch On, and Blue Ocean Strategy. Purple Cow: Transform Your Business by Being Remarkable by Seth Godin is about marketing, innovation, differentiation. If that's what drew you in, here are 12 books that share its DNA — each summarized on Superbook, and ready to chat with in the app.
- This Is Marketing: You Can't Be Seen Until You Learn to See
01
This Is Marketing: You Can't Be Seen Until You Learn to See
Seth Godin · Business
This Is Marketing is Seth Godin's most comprehensive statement of what marketing is and isn't.
Shares marketing and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - Contagious: Why Things Catch On
02
Contagious: Why Things Catch On
Jonah Berger · Business
Contagious is Jonah Berger's analysis of why certain products, ideas, and stories spread through word of mouth while others, equally good or better, remain obscure.
Both dig into marketing.
Read the summary → - Blue Ocean Strategy
03
W. Chan Kim and Renée Mauborgne · Business
Blue Ocean Strategy is Kim and Mauborgne's case that the most successful companies don't compete in existing markets by beating rivals at their own game — they create new market spaces where competition is irrelevant.
Both dig into innovation.
Read the summary →
- Crossing the Chasm
04
Geoffrey A. Moore · Business
Crossing the Chasm is Geoffrey Moore's analysis of why so many technology companies succeed with early adopters and then stall before reaching mainstream customers.
Both dig into marketing.
Read the summary → - Building a StoryBrand
05
Donald Miller · Business
Building a StoryBrand is Donald Miller's argument that most companies fail at marketing because they communicate from the wrong perspective.
Shares marketing and branding with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - Competing Against Luck
06
Clayton M. Christensen · Business
Competing Against Luck is Clayton Christensen's most complete development of the Jobs to Be Done framework, which he introduced briefly in The Innovator's Solution.
Shares marketing and innovation with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - Disciplined Entrepreneurship
07
Bill Aulet · Business
Bill Aulet's Disciplined Entrepreneurship is a structured walkthrough of 24 steps for building a new venture, developed from MIT's entrepreneurship curriculum and Aulet's own experience as a serial entrepreneur.
Shares innovation and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - Innovation and Entrepreneurship
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Innovation and Entrepreneurship
Peter F. Drucker · Business
Innovation and Entrepreneurship is Drucker's systematic treatment of a subject that, in 1985, most people still regarded as the province of lone geniuses and lucky accidents.
Shares innovation and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - Permission Marketing
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Seth Godin · Business
Permission Marketing is Seth Godin's 1999 manifesto arguing that the dominant marketing model — interruption, buying attention, broadcasting to audiences who didn't ask — is fundamentally broken and becoming more broken.
Shares marketing and branding with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - The Art of the Start 2.0
10
Guy Kawasaki · Business
The Art of the Start 2.0 is Guy Kawasaki's updated guide to launching a company, product, or movement.
Shares innovation and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - The Lean Startup
11
Eric Ries · Business
The Lean Startup is Eric Ries's argument that the biggest cause of startup failure is not building the wrong product — it's spending months or years building something before finding out whether anyone wants it.
Shares innovation and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary → - The Power Law
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Sebastian Mallaby · Business
The Power Law is Sebastian Mallaby's history of venture capital, told through the people who built the industry from its roots in postwar military research to its current position as the primary financing mechanism for technology startups worldwide.
Shares innovation and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable.
Read the summary →
Books like Purple Cow: Transform Your Business by Being Remarkable: quick answers
What are the best books like Purple Cow: Transform Your Business by Being Remarkable?
The best books like Purple Cow: Transform Your Business by Being Remarkable by Seth Godin are This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin, Contagious: Why Things Catch On by Jonah Berger, Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, Crossing the Chasm by Geoffrey A. Moore, Building a StoryBrand by Donald Miller, plus 7 more below. Each was chosen for themes it shares with Purple Cow: Transform Your Business by Being Remarkable, such as marketing, innovation, differentiation.
What should I read after Purple Cow: Transform Your Business by Being Remarkable?
A natural next read after Purple Cow: Transform Your Business by Being Remarkable is This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin. Shares marketing and entrepreneurship with Purple Cow: Transform Your Business by Being Remarkable. Other strong choices are Contagious: Why Things Catch On by Jonah Berger, Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, Crossing the Chasm by Geoffrey A. Moore.
What books are similar to Purple Cow: Transform Your Business by Being Remarkable by Seth Godin?
Purple Cow: Transform Your Business by Being Remarkable centers on marketing, innovation, differentiation. Books with a similar feel include This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin, Contagious: Why Things Catch On by Jonah Berger, Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, Crossing the Chasm by Geoffrey A. Moore, Building a StoryBrand by Donald Miller, Competing Against Luck by Clayton M. Christensen — all free to read and chat with on Superbook.
